What do we do when the adoption barrier to a system is the selfsame people for whose benefit the system is being implemented?
Let’s say that a CIO wants to implement a Web 2.0 system in his organization to help employees collaborate better among themselves. The technology to be used, the physical infrastructure etc are all the easier portions of the implementation process. Getting the target audience to adopt the system is verily the toughest part. Why?
Are (the majority of) people non-communicative? Are the users apprehensive of the new system? Or do they just treat a new initiative by the company as just another corporate gimmick?
Answers, as I learn them. Comments invited (duh!).
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